Founded in July 2022 by Sam Sutton and Carter Vail, two ambitious friends from Birmingham's Homewood High School, Rich Habits is more than just a clothing brand. It's a testament to our dream of making high-quality, stylish, and affordable fashion accessible to everyone. Our journey began with a shared vision: to blend the latest trends with timeless designs, creating pieces that make a statement without saying a word. At Rich Habits, we're not just selling clothes; we're building a community where style is for all. Join us in redefining fashion, one outfit at a time.

At Rich Habits, we're revolutionizing the way fashion is created. Our unique production structure allows us to unleash a boundless world of design possibilities. We meticulously craft hundreds of t-shirt designs, each infused with creativity and style. Embracing the power of on-demand production through third-party centers, we bring these designs to life only when you order them. This approach not only alleviates financial constraints but also paves the way for endless design innovation. Our shirts are exclusively printed using state-of-the-art direct-to-garment technology, ensuring each piece has minimal to zero texture on the designs for maximum comfort and wearability. We choose only Comfort Colors t-shirts, known for their exceptional quality and comfort, to serve as the canvas for our art. Experience the perfect blend of style, comfort, and innovation with every Rich Habits piece you wear.

At Rich Habits, we believe in the allure of exclusivity. That's why we've introduced our Limited Time Collections - a selection of premium, high-quality items that we meticulously manufacture and stock for only a brief period. These collections are a celebration of exceptional craftsmanship and unique designs, offering an extraordinary fashion experience. Each piece in these collections is a testament to our commitment to quality and style. Available for a limited time, these exclusive items are designed to add a touch of luxury and uniqueness to your wardrobe. Don't miss the chance to own something truly special. Indulge in our limited edition collections, where each item is a fleeting treasure waiting to be cherished.